Creativity & Innovation – The Myth of Brainstorming

Would you like help improving creativity or solving a difficult problem?

A facilitated session with Gholdenphish can transform the landscape.

Let’s start with understanding how good solutions happen: when do you get your best ideas?

Is it in the shower, driving, gardening, walking the dog? The sort of ideas that give you mental lift-off usually come when we least expect them and certainly not by trying hard to find them. If the idea you seek is innovative, disruptive or interesting, a thoughtful new marketing approach, great process improvement or answers for cost containment then it certainly won’t appear in a BRAINSTORM.

Nor is it a question of thinking ‘outside the box’. All businesses have to work within their particular box: great solutions come from understanding the constraints and the market you are in and  then innovating. Random wild ideas don’t help and just waste time. Taking time out to look at what you do and question assumptions, whilst making space for your natural talent to flourish and ideas to flow does work. It usually needs an external facilitator.

Great ideas come from CLARITY – a quiet state of mind – when you can access your wisdom, your subconscious or work in synergy with others in the same state.

Contact us now to learn more…
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